In the arena of labeling and certification, The Flower a voluntary scheme which encourages businesses to market and sell products and services that are “kinder to the environment”. There was a time when if a product was produced in the handloom, the seller said so and the buyer bought it in good faith. The honesty of the word of mouth might persist but to give credence there has been brought in place a system of labeling and certification. Each set of label has its distinct benefits, advantages and lays down certain criterion for selection. There is also put in place a scheme for marketing so that the certificate holder gets the benefit of putting on the label. The Flower as it is popularly called is the symbol of the European Eco label. The label is given for a host of categories excluding pharma products. It is a voluntary scheme which encourages businesses to market and sell products and services that are “kinder to the environment”. The presence of the mark h...
One of the most widely accepted and strictly enforced is REACH. Regulating the use of chemicals in the process of manufacture, this certification from Europe has had far reaching ramification with manufacturers / importers & exporters to EU rushing to be REACH compliant. REACH is the regulation by the European Community on chemicals and their safe use. It looks at the Registration, Evaluation, Authorisation and Restriction of Chemical substances. REACH is made up of the first letters of each of the above in the definition. It came into existence as a law in June 2007. The reason for its enforcement was the wide prevalence of using chemicals in the growing / manufacturing processes which had harmful side effects. A large amount of chemicals was being used, with little or no information on its effects or what it was. This was a process of gathering the information to provide greater safety, responsibility in its handling. Another problem was that the policy on the use of chem...